The principals of the ReX Media Practice have been working with leading media owners across all disciplines for over two decades.  ReX and its partners have developed proprietary Corporate Trade relationships with its media partners which enable them to more effectively manage their inventory and reduce operating expenses.

ReX Corporate Trade relationships cover key media formats, including:

• National and local broadcast properties
• Out of Home
• National consumer magazines
• Digital publishers
• Content providers in all mediums
• Syndicators in all mediums

Through the Corporate Trade relationship, ReX is enables the media owners to maintain and increase their Client’s budgets by accepting inventory as partial payment (via the Trade Credit) for their advertising campaigns.

The Corporate Trade relationship also allow the media owners to sell capacity with no disruption to their traditional cash marketplace or their agency relationships.

Another aspect of the Corporate Trade relationship is the ability to acquire significant forward positions in media inventory as principals at significant adjustments to prevailing market rates. This principal risk taking is a core part of the Corporate Trade model and a large differentiator with traditional agencies and other intermediaries work.